You’ve got challenges.
We develop solutions.

Our eCommerce and DTC solutions are divided into two areas: consulting — the high-level thinking, planning, and intelligence to inform “why” — and performance — the tactical build-out, management, and optimization of revenue-generating channels to inform “how.”

Consulting Solutions Performance Solutions

As solutions architects, we prioritize the advisory and executional offerings proven to be most impactful at scaling DTC businesses.

You’ve got challenges.
We develop solutions.

Consulting Solutions Performance Solutions

As solutions architects, we prioritize the advisory and executional offerings proven to be most impactful at scaling DTC businesses.

PERFECT
FIT

Our solutions are crafted to be most valuable to brands that trust in the efficacy of a cohesive approach to growth, but might not have the resources or in-house expertise to directly handle all aspects of strategy, data, growth, and technology when the operational responsibilities of digital commerce take precedence.

Consulting
Solutions

Consulting Solutions

Strategy

11x offers eCommerce and growth strategy solutions designed to boost performance, drive scale, and support our partners. Based on our audit, our tailored omnichannel marketing and technology strategies leverage data, industry insights, and proven solutions to maximize profitability.

As strategic DTC partners, we provide bespoke consultancy services, from roadmap definition and prioritization to technical scoping and operational support. Our expertise ensures your campaigns, content strategies, and operations align with your goals to support every growth stage.

Fractional CMO
eCommerce Strategic Consultation
Marketing Roadmap + Campaign Planning
Customer Journey Mapping
KPI Refinement

Technical Recommendations
Customer / Cohort Growth Measurement
Business Strategy + Prioritization
Content Strategy + Planning
Operations Consulting

Data Intelligence

Our team of data-driven consultants is passionate about helping clients translate data into actionable intelligence, driving informed decisions and sustainable growth in today’s evolving landscape.

We prioritize accuracy, cutting-edge technology and help manage and make sense of client data through infrastructure, visualization and analysis across first and third-party sources. Our language is data – we’re here to help you understand how to extract its value entirely.

Attribution
Business Intelligence
Customer Data Platform
Performance Analysis + Reporting
Funnel Analysis
Event + Behavioral Tracking
Data Migration

Data Visualization
AI-enabled Merchandising
Analytics Dashboards
Customer Insights
Data + Analytics Infrastructure
Segment / Cohort Analysis
AI-powered Performance Insights

Audits

Our goal with our in-depth audits is simple: as eCommerce experts and solutions-minded consultants, bring a fresh set of eyes to understand a DTC business and its financials, customers, competitive landscape, infrastructure, performance, channels, and unique growth challenges as well (if not better) than our clients themselves.

Our approach ensures we are always aligned on goals and armed with the type of insights to build bespoke solutions to fuel growth.

Full Business Audit
Performance Marketing
Audit – Website UX
Performance + Speed Audit
KPI Audit

Tech Stack Audit
Data Infrastructure + Analytics Audit
Category + Competitive PMF Analysis
Profitability + Margins Review

PerformANCE Solutions

PERFORMANCE
Solutions

Growth

At 11x, we view growth as more than just paid media and channel / campaign management. We build and optimize scalable infrastructures – including targeting and segmentation, acquisition funnel build out, tracking and attribution.

By leveraging accurate, first-party data, a creative iteration process driven by testing and performance, and dynamic intent targeting, we enhance ad performance, revenue, and customer engagement. Our audience-driven methods work across the customer journey, prioritizing profitability and providing actionable insights.

Paid Social
Paid Search
Acquisition Funnel Build-Out
Budget + Profitability Optimization
Dynamic Product Feed Management

Email / SMS List Growth
Creative Insights + Testing
Performance Creative
Display Ads
Marketplaces

Retention

As a critical variable in the growth equation, we focus on CLTV by implementing comprehensive lifecycle marketing and automation strategies, including email, SMS, and more.

Through segmentation, deliverability, and data-informed tactics, we map user journeys through owned channels and target customers with specific and personalized behavioral marketing to increase engagement, build loyalty, and drive growth.

With retention channels like email and SMS, we drive up to 55% of revenue, turning customers into brand advocates and boosting overall growth.

Email + SMS Marketing
Lifecycle Automation Build-Out
Personalization
Customer Journey Map + Strategy
Deliverability + List Management
Segmentation
Newsletter Management

Predictive Analysis
Calendar Planning + Strategy
Cross-Channel Integration
Acquisition Funnel Optimization
Signup Form Development
Email Design + QA

Optimization

From the website to all revenue-generating, customer-facing channels, we build out and optimize every step along the customer journey from awareness to acquisition to purchase / loyalty – prioritizing growth, engagement and retention.

Our long-term focus on data-driven performance relies on our ability to implement, test, learn and iterate across the entirety of the customer experience funnel, with a focus on the website where conversion rate increases (or decreases) flow directly into a business’s bottom line.

Conversion Rate Optimization (CRO)
Landing Page Optimization (LPO)
A/B Testing + Experimentation
UX/UI Optimization
Customer Experience (CX) Research
Shopify (Plus) Theme Optimization

Shopify Plus Checkout Extensions
Merchandising Optimization
Site Performance + Speed Optimization
Purchase Funnel Optimization
Channel Performance + Creative Optimization

Technology

Our tech team is unique in understanding the holistic business challenges we set out to solve and prioritizes collaboration with our internal strategic and performance resources, clients, and third-party partners.

The 11x technology team is included in every step of the process as proactive contributors and architects behind the cutting-edge front and backend technology, integrations, and conversion-focused data solutions across Shopify and other growth-centric channels throughout the customer journey.

Shopify Plus Theme Development
Shopify Migration
Shopify Plus Theme Optimization
Wireframing
eCommerce Tech Stack
Integrations + Apps

Shopify Store Setup + Configuration
Sales Channel Integration
Headless Commerce
Shopify B2B Integration
Accessibility + ADA Compliance
Testing + QA

TESTIMONIAL

Nate Koach

Co-founder, Suburban Riot / Founder, PSUNDAYS

We are committed to building trust and long-term relationships with our clients as “partners-in-growth” and serve as an extension of their teams. Our partner brands trust us to identify growth opportunities. Clients trust our expertise and come to us with their business challenges – knowing we will build and develop custom solutions to drive tangible results.

11X STRUCTURE + Offerings

advisory

Strategic consultation to advise clients (internal teams, partners and / or third-party resources) on eCommerce and digital marketing growth solutions and strategy across tactical recommendations, data analysis / infrastructure, insights to inform decision-making and hypotheses to test, technology stack and optimization.

Explore Fit

Collaboration

Advisory offerings with channel management + executional testing to provide strategic direction with a heavy focus on measurement / analytics, and tactical services with hands-on management and execution across select channels to identify, implement and test the most scalable tactics to drive performance.

Request Audit

Partnership

Fully-Outsourced Growth + Performance Marketing: strategic management, optimization and tactical offering including analytics, technology and performance marketing – prioritized across channels to manage each area of expertise from oversight, strategic planning, analysis and reporting to execution and testing.

Get Started

Let’s grow, together

Book a consultation today.

“We’re thrilled with our scale from partnering with 11x. Their problem-solving skills, collaboration, and tailored strategies set them apart. 11x has taken the time to understand our unique business needs, and their data-driven approach has driven measurable, profitable growth. 11x isn’t just an agency—they’re our trusted partner, delivering exceptional results.”